Ok, why Long Tail Pro vs Jaaxy in the first place (or should I say, Jaaxy vs Long Tail Pro)?
You can Google “Long Tail Pro vs…”, “Market Samurai vs…”, “Wordtracker vs…” and you’ll get a pretty good idea of who the good players are in the Keyword Research industry.
Ok, probably Long Tail Pro and Jaaxy may be two of the better players, but not necessarily the best and most expensive in the industry today. However, since I’ve got a hand on both of them, it’s only appropriate that they’ll be the ones to be grilled in this comparison.
This post is not necessarily a detailed review on each tool, but you’ll have a basic glimpse of how good (or bad) they are. Hopefully, you can already have an initial assessment of what they can or cannot do.
To give you an overview of what’s in store, here’s a table of contents.
What Are The Criteria in Comparing Long Tail Pro vs Jaaxy?
How Does The Comparison Work?
The 9 Comparisons That Should Give You The Best Value
In-Depth Competitor Analysis
Site Rank Accuracy
Long Tail Pro vs Jaaxy: Which Has My Vote?
I’ll be dwelling on 9 aspects that will give you the best value in comparing both softwares. It might even put you to some points of confusions, especially if you already are using other keyword research tools, but rest assured they are packed with real, updated information.
Here are the 9 Criteria for judging.
There may be other aspects that may have been included in the criteria, but I think if you’re deciding on which keyword tool to purchase right now, these criteria are the most fundamental ones to watch out for.
If you’ll notice, the meat of keyword researching has a total weight of 30% (Keyword Research + In-Depth Competitor Analysis). Your experience here should already dictate which of them can be used for the long haul.
After all, if you’re seriously considering blogging, affiliate marketing or internet marketing as a long-term plan, you MUST have a tool to research keywords for your next contents or domains.
What I’ll do here is to go through each of the criterion to give you an initial overview why I’m rating each accordingly.
At the end of my assessment, I’ll again show you the table with the tabulated scores. My ratings will be from 1 to 5, with five being the highest. I’ll only use 0.5 for really tough choices. It will then be multiplied by the weight of the corresponding criteria.
Then, the total score shall be declared the winning piece of keyword research software.
So if you’ll notice, I’m trying to be as objective as possible. I may have hits and misses here and there in this process, but it should be close to a very objective comparison. After all, I love both tools.
I’ll leave the rest to you to decide.
So if you’re fine with the criteria and on the manner as to which I’m comparing both Keyword Research tools… let’s dive in!
In Long Tail Pro, sometimes it’s confusing. Once you’ve searched for the keyword already, it’ll display that keyword below your recent (but new) keyword. If you’ll just drag the bar at the right, it’ll be pushed back down. You have to click that keyword again so as to make it the most recent.
In Jaaxy, if you’ll see a green KQI with a really low QSR, say, below 20 or 30, it’s a good keyword to use. anything that’s below 300 is ok. You’ll just have a green KQI when it’s a great keyword. For keywords that are OK (but not great), you’ll have yellow KQIs.
As an example, take a look at the image below. Both tools have indicators – Jaaxy’s KQI and QSR and Long Tail Pro’s Ave. Keyword Competitiveness.
In this case, Jaaxy says it’s 169, which is below 300, thus it’s ok to use. It’s not that great, but it’s ok. But because of the color coding, it simplifies the keyword research itself.
LTP’s Ave. Keyword Competitiveness indicates a 29 (anything that’s below 30 in LTP’s Ave. KC is a great keyword). It’s just recent though that LTP changed its plan and pricing. They simplified it to Monthly and Annual.
Prior to that, I purchased the software for $97 with a Platinum upgrade option which was $17/month. I didn’t go with the Platinum thus I didn’t have the Ave. KC functionality. But since I upgraded to Platinum recently, I do have that option now.
So as far as ease of use is concerned under the Keyword Research criteria, my vote goes to Jaaxy.
For the accuracy of the research though, I can’t tell which is consistently winning. I do tend to validate my findings in Jaaxy in Long Tail Pro though (maybe because I’ve been using it for more than a year already).
In this particular case, I shouldn’t be using the KQIs that are yellow. But since I want to test the Powtoon Review keyword as part of my case study, I still used it. In contrast, LTP says it’s a go because it’s under 30.
Wanna know where my article stands right now after publishing it 3 weeks ago?
I’ll show it in Site Rank Accuracy category later..
I also tried to check “animated easter greeting” as a keyword.
See the difference?
Should I write an article based on these findings? Maybe. Maybe not.
(2) In-Depth Competitor Analysis – Jaaxy did everything in the backend to come up with a recommendation. That’s why you’ll have a Green, Yellow or Red on the KQI. If you’ll compare the competitors though, you need to go through each line (in Pro account) to analyze the competitors. Do refer to the image below in Jaaxy.
In Long Tail Pro, you just have to check on the Page Authority (if there are at least 2 that are less than 30), have low Juice Links under 30, a few sites less than a year old, no more than 1 or 2 root domains, Keyword Competitiveness of 30 or less, etc. Below image is LTP’s.
I think it’s really important who’s ranking on your desired keyword. And since it seems it’s more in-depth to do analysis at the competition by just keying in a keyword in LTP, I’m giving Long Tail Pro the edge.
Jaaxy doesn’t have a support crew.
You do have an unfair advantage though if you’re a Wealthy Affiliate member since the owners of Jaaxy are the same owners of Wealthy Affiliate.
The community can support you anytime you need. If you’re not a Wealthy Affiliate member though, I’m not sure how to maximize the support. For almost 3 months though that I’m using Jaaxy, I didn’t need a support or a ticket.
Again, it’s that easy to use.
In Long Tail Pro, you can create tickets anytime.
I’ve been in constant contact with their support staff and Ms Stuti was always there to enlighten me.
They also have a Facebook Closed Group that they created for the Platinum members. Listening to the VIP members though, it seems there are a great number of complaints and recommendations. One recommendation was the ease of use in grouping keywords, where Jaaxy already has.
(4) Speed – Sometimes it’s quite frustrating to own a software that’s cool in functionality and displays only to be annoyed with speed limitations.
I tried the keyword “explainer video animations” in Jaaxy.
Total speed of search: 5.9 sec.
The same keyword is added in Long Tail Pro.
Total Search: 1:05… and not complete yet.
Sometimes it takes 2 min and sometimes it’s less than a minute. Probably because of the analysis that it does on the competition.
(5) Mobility – Have you ever experienced thinking of a keyword while sipping your favorite coffee, watching a TV show or on a queue waiting to be boarded on a plane? Would it be great if something at that instant can help you analyze and probably save some keywords on your thoughts?
I do that normally with Jaaxy. Alhough there’s no app version of the tool, I still forgive them as long as I could fire up some keywords, analyze them and save them in the list (under Saved Lists) using nothing but my phone at any point in time.
Since LTP is a downloaded software for laptops or desktops, it’s not that mobile. In fact, when I raised it in their support system, it was taken as a “great suggestion”. Im looking forward though that it happens.
(6) Export Results – Although you need only a handful of keywords to fill in your blog with great articles, a thousand and one ideas can be a good advantage. It can either give you more and more reasons to produce great contents or you can create products that have something to do with keyword research. Pack 10,000 keywords on dozens of niches and you can create a product worth $29 or $299, depending on how you package them.
That’s the power of exported keywords that have been neatly organized.
This is how it’s painted in Jaaxy.
That means you have a choice to export them either in CSV or TXT files. If you intend to package them, you can have both formats which will come in handy for your targeted customers. Each of those keywords is also saved in certain folders.
In the case of “animated explainer videos” in the Speed category’s related image, it is grouped under Animation folder. It also has a green “L” which means it’s in your Saved List.
It will then ask you if you want to export Keywords Only or ALL Data (Monthly Searches, Estimated Traffic, QSR and SEP Power).
On the other hand, this is how it looks like in Long Tail Pro.
If you click that encircled image at the top right, it’ll be saved under a .csv format in your hard drive. It’ll show all of the keywords that you’ve researched under your created project (in this case, I named it Toonblogger).
(7) In-Depth Tutorial – Because the Long Tail Pro University access is already included in the new pricing scheme, in-depth tutorials about keyword research in general as well as tips and techniques on how to do keyword research better, can already be accessed by LTP members. There are 17 lessons, an introduction, a bonus video on Live Examples of Good and Bad Keywords and a bonus webinar on Live Recordings of Advanced Tactics & Q&A in the LTP University.
For those who didn’t upgrade to Platinum though, they have to pay $197. If I don’t renew my monthly membership, my access to LTP University will correspondingly be cut.
Jaaxy’s tutorial can be found in the main site. There’s a Training menu that has 4 videos of about 20 min each (Jaaxy Keyword Research and Management, Jaaxy Website Research and Analysis, Niche Research Refinement and The Affiliate Program Walkthrough). On top of that, there’s a free 1-hour webinar for Premium Wealthy Affiliate Members called “Using Jaxxy Like A Keyword Research Ninja“.
(8) Site Rank Accuracy – Jaaxy calls it Site Rank while Long Tail Pro calls it Rank Checker. What they do are basically the same – to check where your article stands in the Search Engine Result Pages (SERPs) after hitting the Publish button.
This should also answer the question on Keyword Research earlier – where does “Powtoon Review” stand today.
This is the result of Jaaxy – it shows your position, page date and how it looks like in Google. You can just click the Search button to refresh it at any point in time. If it’s too far (in Jaaxy, if it’s more than 20 pages), it would just say No Results Found.
And this is Long Tail Pro’s. Though it has Yahoo and Bing, it only shows the position. Nothing else. At this time of screen capture, there was again a delay, thus the position under Yahoo wasn’t displayed. It’ll also say 500+ in Google if your article is beyond 50 pages.
Which of them do you like the most?
The good thing about Rank Checker or Site Rank is that you can lay out your plan of actions when your article isn’t ranking. You can do massive traffic building techniques, social media sharing and the like so as to have your articles seen, commented, liked, shared, pinned, etc. This will definitely help in boosting your articles’ rankings.
In this case though, I broke the tie by giving the edge to Jaaxy since 65% of the searches are actually done in Google. And it gives you finer details on the results.
(9) Cost – Instead of detailing it one by one, here’s a cost comparison of Long Tail Pro vs Jaaxy in 60 sec.
I can actually give my vote to both keyword research tools. However, since I have to choose between the two of them, I must pick one. Both are not perfect, thus this is how I rated them.
Yes, it was almost a tie.
If you’ll ask me if I’ll keep both software, I should pragmatically respond, “I have to let go of the other soon“.
And this should already give you a hint that I may no longer renew my Long Tail Pro Platinum membership and continue my Jaaxy Pro plan. I may upgrade to the Annual Plan soon just to save a few dollars.
After all, I belong to the old pricing of the LTP where I paid $97. That means I have a lifetime license on the software and are free of any upgrade that usually comes at least once a month.
Thus, instead of paying an additional monthly fee of $27 for Long Tail Pro, I’ll just continue my Jaaxy Pro for $19.
…And I get to keep the “better” of both worlds…
Nevertheless, I hope this gave you a better, if not the best, value in your decision making.
Meanwhile, you may head on the to main pages of Jaaxy and Long Tail Pro as displayed below to get a feel of how they really look like in the real world.
I highly recommend that you try 30 keywords for FREE in Jaaxy and experience everything that I mentioned above. It’ll also be more beneficial to try Jaaxy if you were able to acquire Long Tail Pro using the old pricing scheme. You’ll get to experience the major difference.
And thanks for your patience in reaching this far. I do appreciate your comments or recommendations to make this comparison even more remarkable.
At the later part of 2016, September 28 to be exact, Long Tail Pro updated its product and called it Long Tail Pro Cloud or Long Tail Platinum (Cloud version).
The previous owner, Spencer Haws (he still has 20% stake on the product), had written an introduction about Long Tail Pro Cloud here.
Check out my detailed review on Long Tail Pro Cloud since they are no longer promoting the previous Long Tail Pro.